2024 Ford F-150

 

Starting MSRP $36,965

 

 

Seating Up To 6 Passengers

 

 

Towing Up To 13,500 lbs

 

 

HTRAC AWD Available

 

Current 2024 Ford F-150 Specials

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The Ford F-150 has been the best-selling vehicle in America for 41 consecutive years, and 46 consecutive years as the best-selling truck. Ford says a new F-150 was sold every 49 seconds in 2022.

The updated and upgraded 2024 model will undoubtedly carry on that same tradition.

The 2024 F-150 is built with every kind of buyer in mind. Whether you need a dedicated work truck, a recreational vehicle, or a vehicle that is big and safe to pick up your kids from school, there is no better vehicle to tackle every need you have.

Performance

The 2024 F-150 can be equipped with a multitude of engines. While full horsepower and torque specifications have not been released at this, the 2024 power and torque numbers should stay the same:

  • 2.7-liter EcoBoost V6 
    • 325 horsepower / 400 lb-ft of torque
  • 5.0-liter Ti-VCT V8 
    • 400 horsepower / 410 lb-ft of torque
  • 3.5-liter EcoBoost V6
    • 400 horsepower / 500 lb-ft of torque
    • Raptor – 450 horsepower / 510 lb-ft of torque
  • 3.5-liter PowerBoost Full Hybrid V6
    • 430 horsepower / 570 lb-ft of torque
  • 5.2-liter Supercharged V8 
    • 700 horsepower / 640 lb-ft of torque

Whether you need the ultimate towing machine, off-road machine, or a comfortable cruiser that packs a full hybrid powertrain, the F-150 does not disappoint. It has all of the power you need with the efficiency you want. F-150 Hybrid models also come with Pro Power Onboard, which gives the truck multiple outlets that allow you to have electrical power on the go.

Thanks to its best-in-class tow rating of up to 13,500 lbs, the 2024 F-150 allows you to take control. There’s tons of capability at the ready. Full towing specs will be released soon. The maximum payload is 2,455 lbs, also best-in-class. 

Every F-150 now comes standard with a 36-gallon fuel tank, giving you more range and efficiency, especially on long journeys. 

One of the standout trim levels is the Tremor, which sports an upgraded off-road-tuned suspension compared to other trim levels, plus better breakover and departure angles with steel skid plates that allow you the confidence to traverse any off-road terrain. Standard 33-inch all-terrain tires on 18-inch matte black wheels with selectable drive modes work to keep the F-150 Tremor comfortable on any surface.

The fast and off-road engineered Raptor line of trucks is the dominant force buyers want in their lives. The Raptor has a 3.5-liter EcoBoost V6 that produces 450 horsepower and 510 lb-ft of torque mated to a 10-speed automatic transmission. Standard 35-inch tires with the optional Performance Package, the Raptor V6 gets 37-inch tires with Fox Racing Shox with Live Valve Technology and optional modular bumpers. The 5.2-liter supercharged V8 Raptor R has 700 horsepower and 640-lb-ft of torque, also mated to a 10-speed automatic. The Performance Package that is optional on the V6 model is standard on the V8. Both trucks get Trail 1-Pedal Drive, Ford Trail Control, a cruise control for low-speed driving, and the Terrain Management System, which features 7 different drive modes. 

Exterior

All 2024 F-150 trim levels receive updated grilles and headlight designs to set them apart from 2023 models, giving them a more distinct and upscale look. All models besides the Raptor also get new fender F-150 badges that mirror the appearance of the Super Duty trucks. 

The Black Appearance Package is now optional on SXT, XLT, and Lariat models. 

Depending on your trim level, a 5.5-foot or 6.5-foot can be had. In each bed are more bed storage boxes, up to two, behind the rear wheel wells on either side of the bed. If you don’t opt for Pro Power Onboard, you will have 2 storage boxes. 

Interior

Standard across all models and trim levels is a 12-inch LCD capacitive touchscreen with Sync 4 plus a standard 12-inch digital gauge cluster display. Coupled with a Head-Up Display, drivers will have everything they need to see and know while driving right in front of their eyes. There are custom views when using BlueCruise and if you are towing or hauling. 

Specific models can be optioned with Interior Work Surface, which when in park, you can fold the shifter down with the push of a button and then open the center console armrest to create a flat surface. 

Technology 

The new F-150 features Ford BlueCruise, an Advanced Driver Assist System (ADAS) that has traveled more than 100 million hands-free miles in customers’ hands, equating to customers experiencing over 1.4 million hours of driving time. Experience the latest and greatest Driver Assist technology with BlueCruise 1.2. 

As mentioned earlier, the 2024 F-150 comes with Pro Power Onboard, which features a set of outlets in the truck bed. On gas-powered models, you can option 2kW, which is good enough to power a television, speaker, blender, mini fridge, and electric heater. The PowerBoost Hybrid F-150 comes standard with 2.4kW that can power electronics for up to 85 hours with a full tank of gasoline. PowerBoost models can be optioned with 7.2kW, good enough to power a framing crew, mobile metal/welding shop, or a dirt bike mobile shop for 32 hours. 

For the first time, the 2024 F-150 will feature a Pro-Access Tailgate. Pro-Access Tailgate design has a hinge that allows you to open part of the tailgate like a door, putting you closer to the bed to retrieve items more quickly. Even if a trailer is hooked up, the swing-out design allows you to gain access to the bed. The tailgate door can swing open to 37, 70, or 100 degrees. 

The new 2024 model will help buyers with advanced driver-assist features like Pro Trailer Backup Assist and Pro Trailer Hitch Assist. Together, they make reversing up to a trailer and reversing with a trailer much more manageable, allowing drivers to waste less time getting hitched up or getting the trailer parked where it belongs. 

With Smart Hitch, the truck measures the tongue weight to help buyers properly tow, reducing the possibility of trailer sway while driving with a trailer attached. 

For the first time in North America, Ford is using Stolen Vehicles Services in the F-150, a service that can help locate and aid in recovering your stolen truck. Owners can use the FordPass app to report their vehicle as stolen through the Ford Stolen Vehicle Services Call Center. Together, they will work with the police to track your vehicle and help get it recovered. 

Safety

Ford Co-Pilot360 offers an impressive array of safety features, such as: Pre-Collision Assist with Automatic Emergency Braking and Pedestrian Detection to help avoid a possible collision with another vehicle or a pedestrian, rearview camera with dynamic hitch assist, and auto high-beam headlamps and auto on/off headlamps, and more to keep you and all of your passengers safe.

Introducing the 2024 Ford F-150

2024 Ford F-150 Exterior Colors

  • 2024 Ford F-150 Starwhite

    Star White Metallic Tri-Coat

  • Darkened Bronze Metallic

  • Rapid Red Metallic Tinted Clearcoat

  • Avalanche

  • Oxford White

  • Iconic Silver Metallic

  • Carbonized Gray Metallic

  • Antimatter Blue Metallic

  • Atlas Blue Metallic

  • Agate Black Metallic

2024 Ford F-150 Trim Levels

2024 Ford F-150 XL

Starting Price $36,965

  • 2.7L V6 EcoBoost® with Auto Start-Stop Technology
  • Ford Co-Pilot360® Technology
  • Selectable Drive Modes
  • 12-inch Productivity Screen
  • Class IV Trailer Hitch
  • 36-Gallon Fuel Tank
  • 5G LTE Wi-Fi® Hotspot Connectivity (up to 10 devices)
  • Stolen Vehicle Services (1-Year Plan Included)

2024 Ford F-150 STX®

Starting Price $44,000

  • 20-Inch Dark Gray Machined Aluminum Wheels
  • 12-Inch Capacitive Touchscreen with Swipe Capability
  • Available 5.0L V8 with Auto Start-Stop Technology
  • Available STX® FX4®
  • Available 4×4 Electronic Shift-On-The-Fly (ESOF)
  • Selectable Drive Modes
  • Stolen Vehicle Services (1-Year Plan Included)

2024 Ford F-150 XLT

Starting Price $47,730

  • BlueCruise Hands-Free Highway Driving Equipped
  • 18-inch Chrome-Like PVD wheels
  • Chrome Front and Rear Bumpers
  • Ford Co-Pilot360®
  • 360-Degree Camera
  • Pro Trailer Hitch Assist
  • Pro Trailer Backup Assist
  • Available PowerBoost® Full Hybrid V6 Engine w/ 2.4kW Pro Power Onboard
  • Stolen Vehicle Services (1-Year Plan Included)

2024 Ford F-150 TREMOR®

Starting Price $64,350

  • BlueCruise Hands-Free Highway Driving Equipped
  • Available 3.5L V6 EcoBoost® Engine with Auto Start-Stop Technology
  • 4×4 Electronic Shift-On-The-Fly (ESOF) with Neutral Towing Capability
  • Selectable Drive Modes
  • Available modular Front Bumper with Accessory Attachment Capability
  • Skid Plates
  • Unique TREMOR® Trim and Accents
  • Trail Control with Trail 1-Pedal Drive and Trail Turn Assist
  • 18-Inch Dark Matte Finish Alloy Wheels with 33-Inch All-Terrain Tires
  • Stolen Vehicle Services (1-Year Plan Included)

2024 Ford F-150 LARIAT®

Starting Price $65,395

  • BlueCruise Hands-Free Highway Driving Equipped
  • 20-Inch Chrome-Like PVD Wheels
  • SYNC® 4 with Enhanced Voice Recognition with 12-Inch LCD Display
  • Available B&O® Sound System by Bang & Olufsen® (14 speakers including subwoofer)
  • Available 3.5L PowerBoost® Full Hybrid V6 Engine
  • Available 7.2kW Pro Power Onboard
  • Available Head-Up Display
  • Available Pro-Access Tailgate Equipped with Bed Utility Package (Pro-Access tailgate available late spring)
  • Intelligent Access with Push-Button Start
  • Adaptive Cruise Control
  • Available LARIAT® Black Appearance Package
  • Stolen Vehicle Services (1-Year Plan Included)

2024 Ford F-150 King Ranch®

Starting Price $73,845

  • BlueCruise Hands-Free Highway Driving Equipped
  • 3.5L EcoBoost® V6 with Auto Start-Stop Technology
  • Available PowerBoost® Full Hybrid V6 Engine with 7.2 kW Pro Power Onboard
  • Tow-Haul Package
  • Head-Up Display
  • LED Projector with Dynamic Bending Headlamps w/LED Taillamps
  • B&O® Sound System by Bang & Olufsen® (14 Speakers including subwoofer)
  • Heated and Ventilated Leather-trimmed Front Buck Seats
  • Leather-Wrapped Heated Steering Wheel
  • 20-Inch Chrome-Like PVD Wheels with Unique King Ranch® Center Cap
  • Stolen Vehicle Services (1-year Plan Included)

2024 Ford F-150 Platinum®

Starting Price $73,845

  • BlueCruise Hands-Free Highway Driving Equipped
  • Available Platinum Plus (703A)
  • 3.5L EcoBoost® V6 with Auto Start-Stop Technology
  • Available PowerBoost® Full Hybrid V6 Engine
  • Gloss Black Surround with Gloss Black Accented Grille
  • B&O® Sound System by Bang & Olufsen® (14 speakers including subwoofer)
  • Pro Power Onboard 2kW (7.2kW standard on Platinum Plus)
  • LED Projector with Dynamic Bending Headlamps with LED Taillamps
  • B&O® Sound System by Bang & Olufsen®
  • Unique multicontour seats with Active Motion® Leather Seating Surfaces
  • 20-Inch Gloss Black Wheels

2024 Ford F-150 Raptor®

Starting Price $78,440

  • 3.5L V6 EcoBoost® High Output Engine with Auto Start-Stop Technology
  • Available 5.2L Supercharged V8 (Raptor R Only)
  • 4×4 with Hi-Lock Transfer Case
  • Ford Trail Control with Trail 1-Pedal Drive and Trail Turn Assist
  • Heavy-Duty Skid Plates
  • Sport-Tuned Shock Absorbers – Front and Rear – Available FOX® Dual-Live Valve Shocks
  • Head-Up Display
  • SYNC® 4 with Enhanced Voice Recognition with 12-Inch LCD Display
  • Available 17-Inch Forged Aluminum Wheels with 37-Inch All-Terrain Tires
  • Stolen Vehicle Services (1-Year Plan Included)

2024 Ford F-150 Gallery

At Dick Smith Ford in Columbia, SC, you will have an automotive experience unlike any other. You can find new Ford inventory, including the F-150, Mustang, Bronco, Ranger, Explorer, Expedition and an unmatched collection of used car, truck, van, SUV and crossover inventory at our dealership near you.

Are you interested in leasing or financing your Ford F-150? The Finance Department at Dick Smith Ford can help you find the right lease offer or finance solution that fits your budget. We cultivate relationships with many banks, lenders, and other financial organizations to provide you with great options in purchasing your new vehicle. In addition to the comprehensive factory warranty that comes with your new Ford F-150, we offer extended warranty and protection programs to safeguard your investment.

Get the best deals and specials available to you on the Ford F-150. Our knowledgeable sales staff wants to help you find the perfect fit in a new Ford or used car. We can’t wait to welcome you to the Dick Smith Ford family and help you find your new car or used vehicle. Your support and customer service doesn’t stop after you sign your deal.

The expert Service Department at our Ford dealership near you is always ready to help with any repairs or maintenance you might need to keep your vehicle running perfectly. Our Express Service Lane will get you back on the road quickly when you need basic maintenance like an oil change or tire rotation.

Would you like to make your new car all your own with personalized upgrades? Our well-stocked Parts Department has all of the Ford genuine parts and accessories you need for the best customization of your vehicle. Make your car, truck, or SUV uniquely yours to fit perfectly in your lifestyle.

We are eager to help you on your car buying and vehicle ownership journey. Visit us today at Dick Smith Ford of Columbia!

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7201 Garners Ferry Rd., Columbia, SC, 29209
Dick Smith Ford 33.972072, -080.952239.